This is a video by Takayuki Akachi of a girl traveling the world in her Levi’s. To me, this is what raw denim is all about- wearing your jeans as part of your journey. As this girls second skin, the fabric literally records the history of her two year trip around the world. You can see how her denim fades and ages into a beautiful shades of blue that can only be achieved by constant wear.
Interview Magazine has a full length feature write up on Japanese street fashion pioneer Hiroshi Fujiwara. It’s basically the story of his come up and is a very interesting read. Check it here.
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Diandre’s answer
“It’s and expression of me. It shows my originality and personality. Right now I am rocking some corduroys, because I don’t see anyone else in Cleveland doing that. I customized my dunks with some original drawings and glow in the dark shoe strings no one would ever expect that.”
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Rashiyd’s answer
“I wear what I wear because I love fashion. I don’t like to be a clone. I like 10 Deep, Crooks and Castles, Y&R, Stussy. I have been trying to get a gig in fashion, modeling or photography because I feel like I have the eye for it. I just like style. That’s me and fashion is who I am.”
Get the flash player here: http://www.adobe.com/flashplayer
The other day on my way to Next Coventry to meet with Adam. I saw Next Sales Associate Corey in long trench coat. I asked him whats going on and he said “I feel like I got to show people what I’m working with.” I was confused until I saw Corey flashing people. Yes, Corey was on Coventry showing his stuff off. His stuff just so happened to be new 10 DEEP.
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Devyn’s answer
“I wear what I wear because it expresses my personality, goofy and outgoing. I like looking different from everyone so when I walk in a room everybody has to look!”
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Breyon’s answer
“I wear what I wear because it suits me. Whatever I wear compliments me in someway depending on how I am feeling. Rather I’m just relaxing or it’s a saturday night kickin’ it. What ever I wear will fit my personality in someway. I love fashion, leggings, sweats, jeans, and leather jackets. I love it all.”
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Melody’s answer
“I wear Nudies almost everyday. I’m more of a heels, Uggs, and sandals kinda chick. I think I have my own style. It may be a little weird, but oh well it’s me.”
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Brett’s answer
“I wear what I wear because I like to look good. If I am going out of my house I don’t want to look like a crazy man. When you are in public it is all about image. If you look good and are a nice person nobody can ever rag on you about your attitude of your fashion. Especially in the United States, staying trendy makes you stand out and I like that.”
“I really like the accessories that I wear, such as, watches and sunglasses. My Tokyoflash watch is from Japan. I have never seen anyone else with a watch like this.”
Explanation from Adam: I feel like a large part of style is having a personal philosophy that guides you when you get dressed, or add to your wardrobe. Style is not just liking what you wear, but also, understanding why you like what you wear, and understanding that the clothes you wear can reflect the kind of person you are, or mood you are in.
So, as a new series for Ruleofnext I am going to be asking our customers: Why do you wear what you wear?
Why I wear what I wear:Nick’s answer
“I mainly wear what I wear for myself. I like to keep things new. I feel like accessories really set you apart. So, I accessorize with Jewlery and Tattoos. I get my tattoos courtesy of Jimmy Haden at Focus tattoos, they show my personality. The Dee & Ricky cigarette LEGO piece is another piece I use to set myself apart.”
“The Nike shoes, are Stefan Janoski’s, I got them from a local skateshop to show my skating roots.”
I am loving this trend for Spring. Mix and matching different washes of denim for, what I like to call a “Canadian Tuxedo” look. Head to toe denim is the “it” look this season. Major designers such as Ralph Lauren and D & G showed similar looks in their Spring 2010 shows. This look is easy to achieve and can work for everyone. Just grab some “jeggings,” throw on a denim shirt and some cowboy boots and you’re set.
NeXt has got the look! Come shop with us and look fabulous!
