By Boe is the first line that I bought for NEXT purely because of personal reasons. Usually as a buyer you have to put your personal style to the side and only buy for the customer that comes in your store, but in this cause I had to indulge. I love the fact that it is so minimalistic and clean. These pieces are made of sterling silver and 14kt gold mixed. Prices starting at $24-$88 at NEXT @ Beachwood Mall. Check after the jump for some pictures of the pieces at Beachwood.
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Here is a new selection of women styles coming out of our Coventry location. Brands include Alternative Apparel, Holy G, Vintage Havana, Double Zero, and Urban Behavior. My good friend Rayfield Benton ran the shoot for me. If you like the pictures above check out his Deviant Art page here, and come through Next Coventry to try these looks on yourself.

Pictured above is the Spring 2010 drop from the Ransom and Adidas footwear collaboration. I like both companies separately, and I think the collaboration continues to produce high quality casual footwear. These styles have just landed at Next Coventry and Next Beachwood.

Friends of NEXT, Blessed Label got another great product placement shot when Lebron James threw on one of their very popular 5 panels hats during the San Antonio Spurs game.

By the way, Next Coventry still has the Blessed Label pop-up store, and a few of these hats left.

Here is a new selection of PF Flyers. They just landed at Next Beachwood, Coventry and Randall.

*Disclaimer: This is not real.

Unfortunately, Matt, one of our managers at our Next Coventry location, was murdered while replacing a display shoe. The staff and I were all sad for a couple of minutes, but then, I saw how his death presented a perfect opportunity for a Crooks and Castles photo shoot. So, after the Police left, we put Matt’s body in a selection of new Crooks and Castles apparel. Enjoy!

How fun it is to play dress up, lol. In this past week’s photoshoot we decided to do a spin off of the theme “The Housewives of Cuyahoga County” and outfit a few of our favorite customers ( Kelly B, Kelly R, and Tracy P) in the newest selection of Ark & Co. The conversation during the shoot was salacious enough to create our own reality show, or catfight I’m not sure which……nonetheless it was fun.

If you want a taste of these faux-housewives you can check us out during our Mimosa Friday events at Next Beachwood Mall from 10-1pm….and if you stop through you may just appear in one of our next “Housewives” photoshoots.

Here is a quick sample of a few styles coming from the new Women’s section at our Randall location. All styles were modeled by Erika Kayne. Remember that we have a 30% off discount code, and that code is Siera. Mention it at the counter and get 30% off your Women’s apparel purchase.

Recently, we have opened a section at our Northfield location for Women. I just wanted to get the information out, and let you know that we have a 30% off discount code: Siera. Thats all you have to do. Go to our Northfield location and mention Siera, to receive 30% off (the offer is only valid for women’s product).

Introducing a new line for Next calledAlternative Apparel. It is a great brand for men and women. If you like to look cute and be comfortable at the same time this is a brand you will definitely love. Their mantra is clothes designed for fashion, made for comfort, and tailored for a flawless fit.

Read more about Alternative Apparel here.

Native is inspired by the classic casual silhouettes, but made with the lightest and most comfortable material available. It’s the best of both worlds: footwear for the future done in the style of everything we’ve ever loved about shoe design.

“Our aesthetic is relaxed, flexible and active- footwear for anybody, anywhere, any time.”HIGH TECHNOLOGY: Native shoes are made from 100% EVA, an environmentally amphibious material that allows each pair to be ultra-comfortable and all-terrain. This unique material molds to your feet, is antimicrobial and odor-resistant: a perfect combination of tech, comfort and utility.
The Jefferson – The shoe defines itself as an instant classic, bold and edgy. The Jefferson is the perfect mix between good taste and subtle rebellion.”

Women we definitely have some great looks for all your events! Stop by and check out our variety of party dresses.